Pinterest is an up and coming social media outlet. Its becoming more popular each day, with more than 12 million users posting pictures to the image-based social network. It’s important to make sure images grab the attention of fellow Pinterest users, if you want to be successful. A properly optimized pin can make all the difference between 50 repins or no repins.
Here are a few tips.
- Upload Your Own Images
Repinning Images is a good idea but is less likely to go viral
- Use your targeted key phrase as the image name
IE: DSC0095884.jpg vs 2013-Yamaha-Grizzly-700-EPS.jpg
- Pin from a variety of sites instead of only one specific site.
It’s all about social media love and passing that love on through re-pinning, liking and commenting. It multiplies where you images will appear.
- After uploading an image, edit your pin to include a link.
As default Pinterest doesn’t add any link to uploaded pins. Don’t waste a great opportunity to get traffic.
- Pinterest descriptions can use up to 500 characters, but a long description annoys many of the loyal users who feel it messes up their Pinterest grid.
Instead settle for a short caption using major keywords and add more info in the pins comment section.
- Research Pinterest to see what catches your eye and drives you to engage with the image.
More engagement=more followers=more power
- Don’t forget that Pinterest is social media and not an advertising platform.
Be social by commenting, liking and re-pin other people’s images. Be a good netizen.
- Create a varity of different boards and use keyword rich names.
A board titled “Foods I like” is less enticing than “Delicious Chocolate Chip Cookies”
- Add the “Follow” button and the “Pin It” button to your websites.
Social media is meant to be shared and they might as well share your content.
- Be yourself and express your personality as well as your brand.
Highlight and capture your own unique voice.