Whoever is doing the marketing for Wonderful Pistachios is brilliant.

Wonderful Pistachios has taken popular culture and turned it into popular marketing.

Their latest ad features the Tyler and Cameron Winklevoss. The Winklevi as they were reffered to in the movie “The Social Network“, are best known for claiming that Mark Zuckerberg stole their idea for Facebook. The twins plus Divya Narendra received a settlement for a reported $65 million in 2008.

The ad is the latest stunt casting for the Wonderful Pistachios advertising campaign. which has previously featured buzz-generating personalities like Snooki, R. Lee Ermey, and Lamar Odom and Khloe Kardashian-Odom. The brand has also run meme-friendly ads featuringĀ Angry Birds, Keyboard Cat and Saturday Night Lives Mr. Bill on itsĀ YouTube channel.